case-study

Pre K for PA

January 8, 2015

Pre-K for PA is a campaign in support of access to high-quality pre-K education to all 3-and 4-year olds in Pennsylvania. In 2014, Pre-K for PA participated in Philly DoGooder and won design services from HMC. With their winnings, Pre-K for PA tasked HMC with creating a video that would increase awareness of this issue.

HMC took charge of concepting and storyboarding and overseeing the video shoot and editing process. The final product was a succinct, powerful video with a clear call-to-action for all voters.

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